Loyalty & Customer Value Manager

G2A.COM is the world's largest marketplace for digital entertainment. On our platform, over 35 million people from 180 countries have already purchased more than 145 million digital items. Why? Sellers from all over the world present a rich offering of over 125,000 digital codes for games, software, gift cards, subscriptions, DLCs, in-game items, and various digital entertainment. We are a safe marketplace, where sellers guarantee instant delivery.

What else sets us apart? G2A.COM is a place co-created by a team of around 400 exceptional experts representing 10 nationalities. Most of us work in a hybrid model, some remotely, or on-site in a chosen location. Our R&D center is in Rzeszow, we also have office in Warsaw. The company's main headquarters are in Hong Kong, with the central office in Amsterdam.

We address each other by our first name, we are supportive, and we share knowledge. We operate based on DEI values – Diversity, Equity, and Inclusion and provide extensive development opportunities – in 2025, we delivered approximately 86 development and wellbeing events. We work in a dynamically changing environment, continuously implementing and utilizing the latest technologies such as artificial intelligence (AI) or augmented reality (AR).

Our mission is to seek new opportunities, pursue continuous growth, and deliver engaging entertainment. G2A’s vision is to build and strengthen its position as a leader in the digital industry by creating a comprehensive, integrated digital ecosystem based on innovative technologies and cutting-edge cybersecurity solutions.

As part of our “First in Digital, Digital First” strategy, we emphasize the balance between being external innovators and internal drivers of progress—leading digital transformation while simultaneously developing people to thrive in an ever-changing environment. This approach allows us to shape a future where technology and human potential go hand in hand, delivering exceptional results and driving sustainable growth.

We regularly check job satisfaction. According to the latest survey, as many as 96% of people trust themselves and support one another, 97% appreciate teamwork, and 83% highly value managerial support. The average tenure at G2A.COM is an impressive 5 years. This is simply a place where people want to be.

We place particular emphasis on maintaining a healthy work–life balance, as well as on the value of Deliver Value – providing value to the user, the company, oneself, and the people we work or collaborate with.

By joining us, you will have the opportunity to collaborate and create projects with international brands such as Google, PayPal, Amazon, VISA, Mastercard, PayU, EY, Synerise, Modivo, Empik, and Microsoft. We think and act globally, and in our daily work, we are guided by analysis and data, although intuition and experience-based insights are also considered a significant asset. We invite you to join us on the journey of co-creating Gate2Adventure – the gateway to the world of digital entertainment. 

We’re waiting for you!

Join our Marketing team as a Loyalty & Customer Value Manager – influence the development of our loyalty program and create ideas that engage and reward our users. You will be responsible for designing and implementing loyalty strategies, planning campaigns, collaborating with various teams, and continuously improving programs that increase user value.

In addition to great development opportunities, we offer you full flexibility – choose between a hybrid or fully remote work model, and we’ll make sure your onboarding is smooth and efficient.
Among the benefits we offer are a welcome package, Motivizer vouchers, private medical care, and a MultiSport card.

You're a perfect match for the role, if:

• You have a strong understanding of digital marketing principles and hands-on experience in e-commerce
• You have experience in managing or supporting loyalty programs at both strategic and operational levels
• You possess strong analytical skills and can draw conclusions based on user behavior data and program performance
• You can design and implement reward mechanisms and user engagement initiatives that drive loyalty and increase customer value
• You have experience in planning and executing loyalty campaigns across various channels, both owned and paid
• You're familiar with testing and optimization methods (e.g., A/B testing) and can prepare data-driven reports and recommendations
• You have experience collaborating with IT, UX, Product, and Data Analytics teams to implement solutions that support business goals
• Your English proficiency is at least B2, both spoken and written
• You're well-organized and manage your time and deadlines effectively
• You're results-driven and focused on achieving goals

Your responsibilities:

• Shaping and executing the loyalty program development strategy based on customer data and insights
• Designing reward mechanisms and initiatives that engage subscribers
• Actively collecting user feedback and implementing ongoing program improvements
• Planning and executing loyalty campaigns across owned and paid channels
• Creating promotional ideas and offers in collaboration with partner brands
• Monitoring program performance (CLTV, retention, conversion) and driving optimization efforts
• Collaborating closely with IT, UX, Product, and Data Analytics teams
• Conducting A/B tests, analyzing results, and preparing reports with implementation recommendations

Why is joining us worth it?

• You can work in a hybrid model, from the office, or remotely
• You receive all the necessary work resources, such as a laptop and/or a phone
• We can provide and deliver ergonomic and electronic equipment for your home office, such as footrests, stability balls, chair with back support, monitor, mousepad, laptop docking station, mouse, keyboard, headphones
• We provide an opportunity for realizing new ideas and appreciate them a lot
• We encourage the development of skills and competences with internal and external trainings
• We value DEI – Diversity, Equity & Inclusion
• We support grassroots initiatives and take part in charity events
• We offer valuable benefits, such as:
• the welcome pack,
• vouchers for the Motivizer platform (each month the employees receive a pool of 220 points they can spend on many products and services available in the system),
• private healthcare
• the MultiSport card,
• an opportunity to take part in internal and external trainings and industry events,
• many more
• You will receive discount codes to use on the G2A.COM sales platform so that you can enjoy the benefits of our offers and services